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Midnight in Chernobyl: The Untold Story of the World's Greatest N...
by Adam Higginbotham

Language

English

Pages

561

Publication Date

February 12, 2019

Product Description
Customer Reviews
<b>A <i>New York Times</i> Best Book of the Year</b><br /> <b>A <i>Time</i> Best Book of the Year</b><br /> <b>A <i>Kirkus</i> <i>Reviews</i> Best Nonfiction Book of the Year</b><br /> <b>2020 Andrew Carnegie Medals for Excellence Winner</b><br /> <b>One of NPR鈥檚 Best Books of 2019</b><br /> <br /><b>Journalist Adam Higginbotham鈥檚 definitive, years-in-the-making account of the Chernobyl nuclear power plant disaster鈥攁nd a powerful investigation into how propaganda, secrecy, and myth have obscured the true story of one of the twentieth century鈥檚 greatest disasters.</b><br /><br />Early in the morning of April 26, 1986, Reactor Number Four of the Chernobyl Atomic Energy Station exploded, triggering history鈥檚 worst nuclear disaster. In the thirty years since then, Chernobyl has become lodged in the collective nightmares of the world: shorthand for the spectral horrors of radiation poisoning, for a dangerous technology slipping its leash, for ecological fragility, and for what can happen when a dishonest and careless state endangers its citizens and the entire world. But the real story of the accident, clouded from the beginning by secrecy, propaganda, and misinformation, has long remained in dispute.<br /> <br />Drawing on hundreds of hours of interviews conducted over the course of more than ten years, as well as letters, unpublished memoirs, and documents from recently-declassified archives, Adam Higginbotham has written a harrowing and compelling narrative which brings the disaster to life through the eyes of the men and women who witnessed it firsthand. The result is a masterful nonfiction thriller, and the definitive account of an event that changed history: a story that is more complex, more human, and more terrifying than the Soviet myth.<br /> <br /><i>Midnight in Chernobyl </i>is an indelible portrait of one of the great disasters of the twentieth century, of human resilience and ingenuity, and the lessons learned when mankind seeks to bend the natural world to his will鈥攍essons which, in the face of climate change and other threats, remain not just vital but necessary.
Design in Nature: How the Constructal Law Governs Evolution in Bi...
by Adrian Bejan

Language

English

Pages

306

Publication Date

January 24, 2012

Product Description
Customer Reviews
<b>In this groundbreaking book, Adrian Bejan takes the recurring patterns in nature鈥攖rees, tributaries, air passages, neural networks, and lightning bolts鈥攁nd reveals how a single principle of physics, the Constructal Law, accounts for the evolution of these and all other designs in our world.</b><br /> 聽<br /> Everything鈥攆rom biological life to inanimate systems鈥攇enerates shape and structure and <i>evolves</i> in a sequence of ever-improving designs in order to facilitate flow. River basins, cardiovascular systems, and bolts of lightning are very efficient flow systems to move a current鈥攐f water, blood, or electricity. Likewise, the more complex architecture of animals evolve to cover greater distance per unit of useful energy, or increase their flow across the land. Such designs also appear in human organizations, like the hierarchical "flowcharts" or reporting structures in corporations and political bodies. <br /><br />All are governed by the same principle, known as the Constructal Law, and configure and reconfigure themselves over time to flow more efficiently. Written in an easy style that achieves clarity without sacrificing complexity, <i>Design in Nature</i> is a paradigm-shifting book that will fundamentally transform our understanding of the world around us.
The Radium Girls: The Dark Story of America's Shining Women
by Kate Moore

Language

English

Pages

405

Publication Date

April 18, 2017

Product Description
Customer Reviews
<p><strong>A<em> New York Times</em>, <em>USA Today, </em>and<em> Wall Street Journal</em> Bestseller!</strong><br /><strong>Emma Watson's Our Shared Shelf Bookclub Selection - May/June 2018 </strong></p><p>"<strong>the glowing ghosts of the radium girls haunt us still</strong>."鈥擭PR Books </p><p><em>The incredible true story of the women who fought America's Undark danger</em></p><p>The Curies' newly discovered element of radium makes gleaming headlines across the nation as the fresh face of beauty, and wonder drug of the medical community. From body lotion to tonic water, the popular new element shines bright in the otherwise dark years of the First World War.</p><p>Meanwhile, hundreds of girls toil amidst the glowing dust of the radium-dial factories. The glittering chemical covers their bodies from head to toe; they light up the night like industrious fireflies. With such a coveted job, these "shining girls" are the luckiest alive 鈥?until they begin to fall mysteriously ill.</p><p>But the factories that once offered golden opportunities are now ignoring all claims of the gruesome side effects, and the women's cries of corruption. And as the fatal poison of the radium takes hold, the brave shining girls find themselves embroiled in one of the biggest scandals of America's early 20th century, and in a groundbreaking battle for workers' rights that will echo for centuries to come. </p><p>Written with a sparkling voice and breakneck pace, <em>The Radium Girls</em> fully illuminates the inspiring young women exposed to the "wonder" substance of radium, and their awe-inspiring strength in the face of almost impossible circumstances. Their courage and tenacity led to life-changing regulations, research into nuclear bombing, and ultimately saved hundreds of thousands of lives...</p>
Inspired: How to Create Tech Products Customers Love
by Marty Cagan

Language

English

Pages

362

Publication Date

November 20, 2017

Product Description
Customer Reviews
<p>How do today鈥檚 most successful tech companies鈥擜mazon, Google, Facebook, Netflix, Tesla鈥攄esign, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently than the vast majority of tech companies. In INSPIRED, technology product management thought leader Marty Cagan provides readers with a master class in how to structure and staff a vibrant and successful product organization, and how to discover and deliver technology products that your customers will love鈥攁nd that will work for your business.</p> <p>With sections on assembling the right people and skillsets, discovering the right product, embracing an effective yet lightweight process, and creating a strong product culture, readers can take the information they learn and immediately leverage it within their own organizations鈥攄ramatically improving their own product efforts.聽</p> <p>Whether you鈥檙e an early stage startup working to get to product/market fit, or a growth-stage company working to scale your product organization, or a large, long-established company trying to regain your ability to consistently deliver new value for your customers, INSPIRED will take you and your product organization to a new level of customer engagement, consistent innovation, and business success.聽</p> <p>Filled with the author鈥檚 own personal stories鈥攁nd profiles of some of today鈥檚 most-successful product managers and technology-powered product companies, including Adobe, Apple, BBC, Google, Microsoft, and Netflix鈥擨NSPIRED will show you how to turn up the dial of your own product efforts, creating technology products your customers love.聽</p> <p>The first edition of INSPIRED, published ten years ago, established itself as the primary reference for technology product managers, and can be found on the shelves of nearly every successful technology product company worldwide. This thoroughly updated second edition shares the same objective of being the most valuable resource for technology product managers, yet it is completely new鈥攕haring the latest practices and techniques of today鈥檚 most-successful tech product companies, and the men and women behind every great product.</p>
Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future
by Ashlee Vance

Language

English

Pages

399

Publication Date

May 19, 2015

Product Description
Customer Reviews
In <i>Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future</i>, veteran technology journalist Ashlee Vance provides the first inside look into the extraordinary life and times of Silicon Valley's most audacious entrepreneur. Written with exclusive access to Musk, his family and friends, the book traces the entrepreneur's journey from a rough upbringing in South Africa to the pinnacle of the global business world. Vance spent over 40 hours in conversation with Musk and interviewed close to 300 people to tell the tumultuous stories of Musk's world-changing companies: PayPal, Tesla Motors, SpaceX and SolarCity, and to characterize a man who has renewed American industry and sparked new levels of innovation while making plenty of enemies along the way. <br /><br />聽聽聽聽聽聽聽 Vance uses Musk's story to explore one of the pressing questions of our time: can the nation of inventors and creators which led the modern world for a century still compete in an age of fierce global competition? He argues that Musk--one of the most unusual and striking figures in American business history--is a contemporary amalgam of legendary inventors and industrialists like Thomas Edison, Henry Ford, Howard Hughes, and Steve Jobs. More than any other entrepreneur today, Musk has dedicated his energies and his own vast fortune to inventing a future that is as rich and far-reaching as the visionaries of the golden age of science-fiction fantasy.
Thunderstruck
by The #1 New York Times bes...

Language

English

Pages

480

Publication Date

October 24, 2006

Product Description
Customer Reviews
<p><b>A聽true story of love, murder, and the end of the world鈥檚 鈥済reat hush.鈥?lt;br /></b><br />In <i>Thunderstruck</i>, Erik Larson tells the interwoven stories of two men鈥擧awley Crippen, a very unlikely murderer, and Guglielmo Marconi, the obsessive creator of a seemingly supernatural means of communication鈥攚hose lives intersect during one of the greatest criminal chases of all time.<br /><br />Set in Edwardian London and on the stormy coasts of Cornwall, Cape Cod, and Nova Scotia, <i>Thunderstruck</i> evokes the dynamism of those years when great shipping companies competed to build the biggest, fastest ocean liners; scientific advances dazzled the public with visions of a world transformed; and the rich outdid one another with ostentatious displays of wealth. Against this background, Marconi races against incredible odds and relentless skepticism to perfect his invention: the wireless, a prime catalyst for the emergence of the world we know today. Meanwhile, Crippen, 鈥渢he kindest of men,鈥?nearly commits the perfect murder.<br /><br />With his聽unparalleled narrative skills, Erik Larson guides us through a relentlessly suspenseful chase聽over the waters of the North Atlantic. Along the way, he tells of a sad and tragic love affair that was described on the front pages of newspapers around the world, a chief inspector who found himself strangely sympathetic to the killer and his lover, and a driven and compelling inventor who transformed the way we communicate.</p>
The Path Between the Seas: The Creation of the Panama Canal, 1870...
by David McCullough

Language

English

Pages

704

Publication Date

October 27, 2001

Product Description
Customer Reviews
<b>The National Book Award鈥搘inning epic chronicle of the creation of the Panama Canal, a first-rate drama of the bold and brilliant engineering feat that was filled with both tragedy and triumph, told by master historian David McCullough.</b><br /><br />From the Pulitzer Prize鈥搘inning author of <i>Truman</i>, here is the national bestselling epic chronicle of the creation of the Panama Canal. In The Path Between the Seas, acclaimed historian David McCullough delivers a first-rate drama of the sweeping human undertaking that led to the creation of this grand enterprise.<br /> <br /><i>The Path Between the Seas</i> tells the story of the men and women who fought against all odds to fulfill the 400-year-old dream of constructing an aquatic passageway between the Atlantic and Pacific oceans. It is a story of astonishing engineering feats, tremendous medical accomplishments, political power plays, heroic successes, and tragic failures. Applying his remarkable gift for writing lucid, lively exposition, McCullough weaves the many strands of the momentous event into a comprehensive and captivating tale.<br /> <br />Winner of the National Book Award for history, the Francis Parkman Prize, the Samuel Eliot Morison Award, and the Cornelius Ryan Award (for the best book of the year on international affairs), <i>The Path Between the Seas</i> is a must-read for anyone interested in American history, the history of technology, international intrigue, and human drama.
Hooked: How to Build Habit-Forming Products
by Nir Eyal

Language

English

Pages

256

Publication Date

November 04, 2014

Product Description
Customer Reviews
<b><b>Revised and Updated, Featuring a New Case Study</b><br /><br />How do successful companies create products people can鈥檛 put down?</b><br /><br /> Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?<p>Nir Eyal answers these questions (and many more) by explaining the Hook Model鈥攁 four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive 鈥渉ook cycles,鈥?these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging.</p><p><i>Hooked</i> is based on Eyal鈥檚 years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder鈥攏ot abstract theory, but a how-to guide for building better products. <i>Hooked</i> is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior.</p><p>Eyal provides readers with:</p><p>鈥?Practical insights to create user habits that stick.<br /> 鈥?Actionable steps for building products people love.</p><p>鈥?Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products.</p>
AI Superpowers: China, Silicon Valley, and the New World Order
by Kai-Fu Lee

Language

English

Pages

275

Publication Date

September 25, 2018

Product Description
Customer Reviews
<b>THE </b><i><b>NEW YORK TIMES</b></i><b>, </b><i><b>USA TODAY</b></i><b>, AND </b><i><b>WALL STREET JOURNAL</b></i><b> BESTSELLER</b><br /><br /><b>Dr. Kai-Fu Lee鈥攐ne of the world鈥檚 most respected experts on AI and China鈥攔eveals that China has suddenly caught up to the US at an astonishingly rapid and unexpected pace.聽聽</b><br /><br /> In <i>AI Superpowers</i>, Kai-fu Lee argues powerfully that because of these unprecedented developments in AI, dramatic changes will be happening much sooner than many of us expected. Indeed, as the US-Sino AI competition begins to heat up, Lee urges the US and China to both accept and to embrace the great responsibilities that come with significant technological power. Most experts already say that AI will have a devastating impact on blue-collar jobs. But Lee predicts that Chinese and American AI will have a strong impact on white-collar jobs as well. Is universal basic income the solution? In Lee鈥檚 opinion, probably not.聽 But he provides聽 a clear description of which jobs will be affected and how soon, which jobs can be enhanced with AI, and most importantly, how we can provide solutions to some of the most profound changes in human history that are coming soon.
The Design of Everyday Things: Revised and Expanded Edition
by Donald A. Norman

Language

English

Pages

370

Publication Date

November 05, 2013

Product Description
Customer Reviews
<b>The ultimate guide to human-centered design </b><br />Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. <br />The fault, argues this ingenious -- even liberating -- book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization.<i><br /></i><i>The Design of Everyday Things</i> shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time.<br /><br /><i>The Design of Everyday Things</i> is a powerful primer on how -- and why -- some products satisfy customers while others only frustrate them.<br />

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